Amazon’s new type of promotion​ 7-day deals

Amazon has announced that they are now doing a new type of promotion called ” 7 Day Deals”. Sellers are now able to run a limited–time promotion on Amazon deals page. The promotion works similarly to Amazon’s lightning deals. The only difference is that your listings will be promoted throughout a week and not over a 24 hour period.

Costing for the new promotion type will vary depending on the time of year. But for the most part, if your normal lightning deal costs $150 the 7-day deal will cost around $300. You are getting way more time on the deal page and I am curious to see how this is going to work over Black Friday / Cyber Monday weekend.

To qualify for a 7-day deal works the same way as a lightning deal you can view our article on how to qualify for an amazon lightning deal to find out more information.

The 7-day deals are located in advertising>deals. Lightning deals are now located here too. All you have to do is add the product that qualifies for the promotion. Then select the date and time you want to run the deal.

Drew Kalinski

Founder of Amztut

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